New Journalism was a creative non-fiction style of reporting developed in the 1960s and evolving into that signature, in-your-face ‘gonzo’ form with Hunter S. Thompson. Thompson is credited with inventing the brash journalism style that features skewed reporting without any claims of objectivity. Boston Globe editor Bill Cardoso first used the term “gonzo” in reaction to Thompson’s Scanlan’s Monthly articles titled “The Kentucky Derby Is Decadent and Depraved.” In the article, Thompson gets caught up in the Kentucky Derby society scene, then tells all, sparing nary a lascivious or debaucherous detail. Cardoso claimed the term “gonzo” was South Boston Irish slang to refer to the last one standing after drinking all night, though it is also claimed that Thompson’s literary executor said the term came from James Booker’s 1960s song of the same name.

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